What is graphic design, logo design and video marketing?

Hello beautiful people,

Today we are going to acknowledge. What is Graphic design, Logo design and video marketing.

Graphic design is a creativity of an art on virtual content. Now let’s see what are the elements which graphic design include -

~ Color

~ Shape

~ Size 
~ Space 
~ Line

~ Texture

After discussing what are the elements we should know what are the principles of it as well. If you want to be a good graphic designer you first must understand what are the principles of graphic design before making it to maintain the balance and stability for the piece of work.

The graphic design principles include -
 

~ Contrast

~ Balance

~ Emphasis

~ Movement

~ Proportion 
~ Rhythm

This branding world considers Graphic design as a thumb up strategy. You can even use graphic design on your social media platforms like Facebook, Instagram, Linkedin, Twitter, Google Plus for generating traffic on your website. Also First impressions matter. Graphic design is important for any business If you want to make a positive impression in front of them. It creates a professional brand image which helps in increasing credibility and trust of the customer.

 1.          Video editing

You can also do video marketing as well in this lane. Now let’s look at The benefits of video marketing -

1. Video Increase Brand Awareness

Videos are the expressive and attractive way to convey about your brand. You can describe your brand services, products, and about your company.

2. Video Brings Social Shares

The idea of promotions has been changed by social media and sharing of video has become a trend now. You can boost your company’s features and achievements, products and services, award you have won, Project completed, clients satisfaction data, and more in a fun and interesting way you can describe your company through your eyes to your potential customers and that can generate traffic to your website or to your company.

3. Customers Love Watching Video

As like people love watching videos instead of reading a whole blog post and the research also has said that more than 4 billion people are watching youtube videos each day. Video is an SEO gold mine, which helps in building backlinks to your website, boosting likes and shares.

4. Video Builds Trust

If you want to build a personality or trust for your brand, then video is one of the best ways of it. More than 90% of the customers agree with this. The more quality video you will make for your customers, the stronger trust will increase.

The second thing that graphic design includes is

Logo Design

Logo design is an important criteria of graphic design. It is the first impression of your company and creative piece as well. It is the face of your brand and 

helps to do the branding and promotion of your company can be used as a symbol. For example if we see the logo of youtube we know it is a part of social media, an apple logo that means related to technology. It is an eye ball of any company. Now let’s observe how many types of logo are there.

1. Monogram Logo

Monogram logo is also known as letter mark logo. It have full name of brand like visa, google, godrej, disney hotstar, netflix, IBM, CNN, Subway, Dove

2. Mascots Logo
 

Mascots logos are also called Wordmarks logos. In these categories emotional cartoon logos have been used. Like KFC, Ambuja Cement, Pringles, M&M, Coca-cola, Wendy’s which attract people emotionally.

3. Pictorial Logo

Pictorial Logo is basically a type of symbol which doesn’t include the name of the brand mostly you can find them with the first name of the company like starbucks, instagram, snapchat, dominos, mcdonalds, twitter, facebook, youtube, mercedes, oddi.

4. The combination mark

Combination mark logos include all wordmark, lettermark, pictorial mark, abstract mark, mascots like Doritos, Burger King and Lacoste and many more of them

Conclusion

Graphic Designing is a creative art, virtually. You can even make business cards, an online ad, a flyer, your latest social media post, sales page on your site or even your product packaging. A brand identity is the tangible expressions of your brand logo. Logo is the face of your brand. Video marketing is a very effective and attractive way which helps to connect with your customers by an emotional replica.